The new logo, as one might recognize, has a similar feel to the older "worm" logo. I was keen on giving the new mark a much cleaner and distinct style. I felt that NASA needed something much bolder, and progressive which represents the work that they do. The elevated "A" gives the sense of movement and moving forwards. The blue dot (Earth) follows the A in it's movement and progression, so as NASA progresses, makes remarkable discoveries, and acheives the seemingly impossible, the Earth is also progressing.
Following the logo I have created a series of advertisements, apparel, patches, a new website, a brand manual,and a flag.